Do you know that platinum engagement rings are slowly taking over gold engagement rings in terms of sales? Yes, that is absolutely true! A lot of people these days are opting for platinum engagement rings more than the others. Why? Well there can be plenty of reasons.
Platinum Engagement Rings vs Gold Engagement Rings
1. Platinum is Heavier and More Durable
One of the main reasons why people, especially women are selecting platinum engagement rings and other platinum jewelry over gold is because it is more durable. Plus, a few jewelers say that platinum is better fabricated when it is mixed with items such as diamonds and gemstones.
Platinum engagement rings are approximately 95 percent whereas gold or white gold is around 70 percent pure.
2. White is Beautiful
Unlike gold, Platinum is white in color and it is something that appeals to most women. Wedding rings, platinum bracelets or even fashion rings, everything about platinum look incredible compared to gold. The good part of about platinum jewelry that is attracting brides and women is – it requires very little external metals to make it look appealing.
But in case of gold, external alloys play a bigger role to make a completely new jewelry.
3. Requires Low Maintenance
Would you believe that platinum jewelry requires extremely less maintenance? Yes it is. How? Well, platinum jewelry especially platinum engagement rings are easy to be cleaned. Whereas Gold jewelry requires extra care and efforts to be clean.
Some jewelry stores even charge less for platinum jewelry lesser than gold jewelry
4. Platinum is More Rare
Other reason is – platinum jewelry brings-in the wow factor among women because of its rare availability. It takes nearly ten tons of ore to refine and product just one ounce of pure platinum.
And, comparison to platinum rings, gold rings contain only 1/3rd of metal, which increases in value, it’s quality, and ultimately how users perceive it.
No wonder, a lot of women these days prefer platinum engagement rings over gold engagement rings. However, a good number of women prefer the other way round too. So, regardless of the difference between platinum and gold, some times it boils down to an individual choice.
Why Platinum Engagement Rings are Slowly Taking Over Gold Engagement Rings,











